Helen has more than 25 years’ experience with all aspects of film distribution in SA across all platforms, from publicity and marketing to acquisitions, development, and sales. The most notable title whilst she was with Ster-Kinekor Distribution was SA’s Oscar ® winner Tsotsi.

Helen set up Indigenous Film Distribution in 2009, her goal being to create an independent film distribution company targeted specifically at locally produced feature films.

To date, Indigenous Film Distribution has released over 100 South African features in its 11 years of existence with highlights which includes Liefling Die Movie, Inumber Number, Mrs Right Guy, The Forgotten Kingdom, Viva Riva, Dora’s Peace, Four Corners, and Elelwani, Inxeba (The Wound), Racheltjie de Beer, Losing Lerato, Knuckle City and Five Fingers For Marseilles.

Most recently Indigenous closed a worldwide deal with Netflix for Seriously Single which is live from 31 July.
Helen has served on various industry bodies, panels, and committees including SASWA, Emmy’s (Series), DIFF, Silwerskerm, Sundance Shorts, AVEA, and TIFF amongst others.